Refr.sh is a link shortening service founded by The Detox Shop. It is intended to be used exclusively for health, eco-friendly and ethical information. This way, anyone seeing a link that starts http://ref.sh can instantly know that the content on the other end is about conscious living.
refr.sh will take an ordinary web address and make it short. For example:
http://www.thedetoxshop.com/shop/product_info.php?cPath=22&products_id=31
has been reduced to:
Looks far better placed to fit in a tweet to me. Long web addresses may be descriptive but are difficult to use on Twitter and other services and may break into many lines if emailed, causing them to stop working. By reducing the link to a very short link that redirects the user to the orginial address immediately, refr.sh does it's little bit to help conscious living spread around the web. There's no advertising or catch; it's simply an alternative to other "general purpose" link shorteners like bit.ly, ow.ly, tinyurl and is.gd that's specifically all about conscious living.
If you feel using refr.sh would be appropriate to you, we are open to hearing from you. We offer a bookmarklet that automatically translates links into refr.sh links, a WordPress plug in that will automatically tweet your blog posts using refr.sh. For those more technically inclined we offer an API that allows you to use refr.sh in more creative ways.
If you would like to use refr.sh, then please contact MRMedia Group to request access, giving details of how you intend to use it and what your involvement with health/ethical/eco living is.